by Cameron Herold | Jul 15, 2021 | 2nd in Command, Business, Coaching, Communication, COO, Good To Great, Mentoring
When you hear the word PR, what is the first thing you think of? Is it significant companies trying desperately to cover up an oil spill? Is it brands doing absurd tricks to gain attention? Is it spin instructors trying to hustle the masses? Those are all aspects of... 
by Cameron Herold | Jul 8, 2021 | Business, Coaching, Good To Great
The typical PR person likes to write press releases, post them out to newswires, and say a little prayer to get your company’s stories out into the media. Why wouldn’t they do this? It’s the path of least resistance. You, the COO, nor your PR team... 
by Cameron Herold | Jul 1, 2021 | Business, Coaching, Good To Great, Hiring, Interviewing, Mentoring, People, Performance, Productivity, Team Building
Often, people can’t hire the most senior people they’d like to in all the roles they would like to have them. It’s expensive and a growing company can’t afford that, so they settle for subpar employees instead. The problem is, if you want your company to grow,... 
by Cameron Herold | Jun 24, 2021 | 2nd in Command, Business, Coaching, Good To Great, Hiring, Interviewing, Mentoring, People, Performance, Team Building
If you’re contemplating using a search firm to hire someone, chances are you are looking for top leaders to join your team. There are thousands of search firms to choose from and making the right choice depends on the criteria you use in your selection process. Here... 
by Cameron Herold | May 13, 2021 | 2nd in Command, Coaching, COO, Good To Great, Mentoring, People, Performance, Productivity
Even leaders need a little help from their COOs sometimes, especially CEOs. The reality is, entrepreneurs and CEOs are often “Quick Starters.” This means that when CEOs have an idea, they launch right into wanting to do it immediately. The return from... 
by Cameron Herold | Apr 28, 2021 | Business, Coaching, Good To Great, Mentoring
There are many strategies you can use to sell your company for the highest price. The first part of this blog covered strategies in things such as accounting, employees, office culture and more. This blog has six more strategies for you. So what are they? Predictable...
