Will you invest in your second in command?

As a seasoned COO, I’ve had the privilege of leading successful companies like 1-800-GOT-JUNK?, Boyd Autobody, and College Pro Painters. Through my experiences, I’ve come to realize the immense value of investing in the specific skills and development of a company’s second-in-command. During my tenure at 1-800-GOT-JUNK?, I was able to grow the company from $2 million to over $106 million, earning me the nickname “the CEO Whisperer.”

By investing in the Online Annual Membership and/or the In-Person COO Connect events for your COO, you too can experience the far-reaching benefits that come with it. Imagine leading a more profitable and efficient company, fostering an astounding company culture, and having a team of employees that are truly invested in the success of your business. Not only that, but your COO’s networking and collaboration with other leaders in the same role will accelerate the growth and opportunities for both you and your company. Don’t miss out on the chance to experience the same rapid growth that you’ve only seen your competitors achieve until now. Get a call set up with our team for you & your second in command- to learn more about Online Annual Membership and/or the In-Person COO Connect events.

Our Members’ CEOs Approve


The COO Alliance is a unique and exclusive community that is dedicated to empowering the Second-in-Command leaders to reach their full potential. Our goal is to provide our members with the necessary skills, tools, and resources they need to excel in their roles and drive the growth of their companies. Both the Online Annual Membership & the In-Person COO Connect events will really grow your COO.

We handpick each member to ensure a perfect fit within our community, guaranteeing smooth and effective networking dynamics. Our membership is specially designed for COOs, GMs, and VPs, and it’s the only one of its kind in the world. Have your COO join our alliance or attend the next In-Person COO Connect Event to unlock the full potential of your leadership and your business.


If you’re truly committed to growth, have your COO apply for COO Alliance membership, which includes:

  • 12 monthly 3-hour online events with members from 6 continents
  • Networking opportunities so they can learn from a vetted group of other COO professionals
  • Members can attend workshops and training via Zoom from anywhere in the world
  • Exclusive guest speakers for every event of the year
  • Presentations from peers, ready to share their own insight and knowledge
  • Confidential access to member contact info
  • Exclusive private Slack Workgroup & Channels
  • Access to past event speakers and peer videos so they can learn with the group even when they’re not able to make it


Your COO can come to any In-Person event, or join our Online program for the year, and both are backed by our 10X Guarantee… No risk…

After actively participating during their annual membership, if your COO doesn’t get at least 10 times the value of your investment back in the form of savings and projected profits from attending, we’ll give you your money back. No questions asked.

With the 10X guarantee, it’s irresponsible to not at least have them attend at least one in-person event, or try out the first year with us online.

As a CEO, it’s your responsibility to ensure the company continues to grow, and that means reinvesting into your team.

Don’t miss out on this highly valuable opportunity to boost your revenue, streamline your operations, and have your COO network with other C-level executives.

Contact us for more info…

About The Founder Of COO Alliance,
Cameron Herold

Cameron Herold is the mastermind behind the exponential growth of hundreds of companies and has built a dynamic consultancy over the years, with past clients including a ‘Big 4’ wireless carrier and a monarchy. Cameron dove into entrepreneurship at an early age, running his own business with 14 employees by the time he was 21.

By the age of 35, Cameron had helped build his first TWO $100 MILLION DOLLAR companies. By the age of 42, Cameron drove 1-800-GOT-JUNK?’s spectacular growth from $2 Million to $106 Million in revenue, and 3,100 employees – and all in only six years. His companies landed over 5,200 media placements over those six years, including coverage on Oprah.

Not only does Cameron know how to grow businesses but his delivery from the stage is second to none – the current publisher of Forbes Magazine, Rich Karlgaard, stated “Cameron Herold is THE BEST SPEAKER I’ve ever heard…he hits grand slams.”

When Cameron steps off the stage, he doesn’t stop teaching. He is the author of the global best-selling book DOUBLE DOUBLE – in its 8th printing and in multiple translations around the world. He’s also the author of the top selling books Meetings Suck, Vivid Vision, Miracle Morning for Entrepreneurs, and Free PR.

Cameron is a top-rated international speaker and has been paid to speak in 26 countries to date. He’s also the top-rated lecturer at EO/MIT’s Entrepreneurial Masters Program and a powerful and effective speaker at Chief Executive Officer and Chief Operating Officer leadership events around the world. He also hosts the Second-in-Command Podcast where listeners can tune in for interviews with tips and insights from other high-level COOs.

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