Tips for COOs – #4: The Vivid Vision

Feb 7, 2018 | 0 comments

As a COO it is crucial that you know how the entrepreneur or CEO sees the future of the company so that you can map out how to grow. You need to be clear about the CEOs vision for the company in order to do your job.

The real fix for that is called Vivid Vision.

The Vivid Vision is a four or five-page document that takes all of the ideas out of the mind of the CEO and gets them onto paper. This document is essential not only for the COO but for all the employees, vendors, anyone who has anything to do with the company – including customers.

Having a Vivid Vision allows the COO to make plans necessary to make that vision a reality.

If you want to learn more about the Vivid Vision, I do a good job illustrating it in my books Double Double and Miracle Morning for Entrepreneurs, as well as my newest book Vivid Vision.

We also talk a lot about Vivid Vision in the COO Alliance. If you want to learn more, apply now to become a member.


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Written By Cameron Herold

Written By Cameron Herold

Cameron Herold is known around the world as THE CEO WHISPERER. He is the mastermind behind hundreds of companies’ exponential growth. Cameron’s built a dynamic consultancy: his current clients include a “Big 4” wireless carrier and a monarchy. What do his clients say they like most about him? He isn’t a theory guy—they like that Cameron speaks only from experience. He earned his reputation as the CEO Whisperer by guiding his clients to double their profit and double their revenue in just three years or less. Cameron is a top-rated international speaker and has been paid to speak in 26 countries. He is also the top-rated lecturer at EO/MIT’s Entrepreneurial Masters Program and a powerful and effective speaker at Chief Executive Officer and Chief Operating Officer leadership events around the world.