How To Communicate Company Culture To New Employees

Mar 21, 2019 | 0 comments

Developing and communicating company culture is a very important part of attracting and retaining new talent.

You’ll want to ensure your company showcases its core cultural values as soon as a new employee starts their work so there is no confusion about expectations.

A positive and supportive workplace culture will invite new employees in, help to establish trust, and ensure that they feel immediately supported.

Here’s what to do:

Lead By Example

Employees will only buy into your company culture if you do. If you promote an aspect of your company culture you yourself don’t actually take part in, new employees will see straight through this and you will be sending them the message you are not a serious leader.

Prove value in your staff input by asking for their advice at the morning meeting or show new employees there are “no stupid questions” by genuinely championing their out-of-the-box thinking.

Offering solid examples of ways either you or your employees have upheld company values and culture is an effective way to showcase your company’s integrity.

Let Them In On Team Rituals & Office Traditions ASAP!

Rituals, inside jokes, and silly traditions, are an awesome way to strengthen company culture with new hires!

A new employee might be feeling a little anxious to meet the team. Help break the ice and introduce your new hire to office culture through a fun game or activity which gets work done and puts them at ease at the same time.

Do you have a quirky way to welcome new employees? Or a fun way to celebrate a big sale or new client acquisition? Help new hires immediately feel a part of the team by letting them in on these sorts of rituals as soon as possible.

Make Communicating Culture A Part Of The Training/Welcoming Process

Integrating culture into the training and welcoming process as a way to get new employees involved as soon as possible. Materials used throughout the training process, written, visual etc. can have a strong tone which immediately begins to communicate and integrate company culture.

No matter what, there are always going to be those in your organization who communicate culture better than others. Divide training tasks among these employees, so that the new hire can get to know the culture and team at the same time!

Do A Check-In To Make Sure They’ve Got It!

Ask new employees to give a presentation at the end of their first day or week. Nothing too stressful or demanding, just a quick and fun way for you to make sure they understand the company culture.

Good workplace culture is one of the most important aspects of a job. New employees are going to be inspecting your culture in their first few days and weeks of work to make sure you are a good fit for them long-term.

Communicating a strong, supportive, and inviting company culture is the best way to solidify any new hire’s choice to work with your organization and make them beam with pride to be part of your team!

If you have questions or would like more information, I’d be happy to help. Please send us an email, and my team will get in touch with you!


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Written By Cameron Herold

Written By Cameron Herold

Cameron Herold is known around the world as THE CEO WHISPERER. He is the mastermind behind hundreds of companies’ exponential growth. Cameron’s built a dynamic consultancy: his current clients include a “Big 4” wireless carrier and a monarchy. What do his clients say they like most about him? He isn’t a theory guy—they like that Cameron speaks only from experience. He earned his reputation as the CEO Whisperer by guiding his clients to double their profit and double their revenue in just three years or less. Cameron is a top-rated international speaker and has been paid to speak in 26 countries. He is also the top-rated lecturer at EO/MIT’s Entrepreneurial Masters Program and a powerful and effective speaker at Chief Executive Officer and Chief Operating Officer leadership events around the world.