Cameron Herold Archives - Page 3 of 4

How to Have a Successful PR Team

by Cameron Herold | Jul 8, 2021 | Business, Coaching, Good To Great

The typical PR person likes to write press releases, post them out to newswires, and say a little prayer to get your company’s stories out into the media. Why wouldn’t they do this? It’s the path of least resistance. You, the COO, nor your PR team...

Using a Search Firm to Find Top Leaders

by Cameron Herold | Jun 24, 2021 | 2nd in Command, Business, Coaching, Good To Great, Hiring, Interviewing, Mentoring, People, Performance, Team Building

If youâ€™re contemplating using a search firm to hire someone, chances are you are looking for top leaders to join your team. There are thousands of search firms to choose from and making the right choice depends on the criteria you use in your selection process. Here...

How to Successfully Map Out Your Hiring Process

by Cameron Herold | Apr 23, 2018 | 2nd in Command, Business, Coaching, COO, Culture, Good To Great, Hiring, Interviewing, People, Performance, Team Building

Several years ago, I was mentoring Jason Lew, one of my clients who lived in Boston and was growing chain of bilingual preschools called Pine Village Preschool. He needed to hire twelve new teachers by the end of August. In our discussion I asked these questions about...

I Dare You to Do Thisâ€¦

by Cameron Herold | Apr 16, 2018 | 2nd in Command, Business, Coaching, COO, Good To Great, People, Performance, Productivity

I dare you. Today. Write down the TOP 1 thing that you NEED to get done. Then do it. Now. Get off of Facebook. Get off Twitter & LinkedIn & Pinterest. Stop replying to random emails. Youâ€™ll never get everything on your list done. However, IF you write down...

Easy Steps to Turn PR Into a Profit Driver

by Cameron Herold | Mar 5, 2018 | 2nd in Command, Business, Coaching, Communication, COO, Good To Great, Mentoring

When I say PR, what’s the first thing you think of? Is it significant companies trying to cover their butts like BP after the Gulf oil spill? Is it brands doing crazy things like jumps from space to get attention? Is it spin doctors trying to hustle the masses?...