“Where COOs Go To Grow”

Our Members are Full-Time COOs
(Or 2nd in Command to the CEO)

“Where COOs Go To Grow”

Our Members are Full-Time COOs
(Or 2nd in Command to the CEO)

2 Ways We Help You Grow:

• Annual Online Membership
• In-Person Events

• Annual Online Membership
• In-Person Events

Want To Feel Supported In Your Role?

See what you’re missing.

COO Alliance® Featured in

COO Alliance® Featured in

600+ Other Chief Operating Officers
Have Joined as Annual Members or Attended In-Person COO Connect Events. You’ve Found Your Tribe of Others, Second In Command to the CEO. 

600+ Other Chief Operating Officers.
Have Joined as Annual Members or Attended In-Person COO Connect Events. You’ve Found Your Tribe of Others, Second In Command to the CEO. 

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Brittany Walters
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David Berg
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Eric Jenkins
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Nate Mohr
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Darren Crawford
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Eric Jenkins
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Nate Mohr
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Darren Crawford
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Eric Jenkins
Nate Mohr
Darren Crawford
Eric Jenkins
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Nate Mohr
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Nate Mohr
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Join the World’s Leading COO Network! 

Boost your career as a COO! Connect with the top Chief Operating Officers leading multi-million dollar companies (Min $2M+ revenue, Average Member is $28M). 

Join our: 

  • Monthly Online Mastermind Calls: Share ideas and learn best practices 
  • In-Person COO Connect Events: Become friends with other high-performing COOs. 

Be part of a powerful community to grow, collaborate, and succeed. Sign up for our online program, in-person events, or both! 

Take the first step to reach your potential today!

How Are YOU Doing As A COO?

10x Value Commitment

Annual Membership & In-Person COO Connect Events

After completing your annual membership or attending an In-Person COO Connect event, if you don’t see at least ten times the value of your investment through new revenue ideas, cost-saving insights, or potential profits, we’ll refund your investment.

No catch.

All we ask is that you jump in with both feet:

  • Attend at least 10 of the 12 Monthly Mastermind Calls
  • Actively participate in those sessions with other members
  • Ask questions and engage in our Members Portal (Circle) between events
  • Give it a genuine, honest effort

Members who show up and do the work consistently report 10–100x returns on their investment.

What Our COO Members & CEOs Are Saying:

Companies represented by Our Members

Frequently Asked Questions

Does everyone have a call before being invited to join the COO Alliance®?

Yes, during the application process everyone has a video call with the VP of Operations & Sales to share their goals and explore if they will be a great fit.

What are the minimum requirements to be a COO Alliance® Member?

The minimum requirements are as follows:

    1. Annual company revenue of $2M+ to join Annually and attend all of our Monthly Mastermind Calls, and $5M+ to attend an In-Person COO Connect Event
    2. Be the true COO or Second-in-Command to the CEO of the company.
    3. Run a team who reports to you as the Chief Operating Officer / Second-in-Command to the CEO.
    How many events are held per year for COO Alliance® Members?

    The COO Alliance® puts on 12 Monthly Mastermind calls, 12 AI Expert Innovation Calls, and hosts 2 Live In-Person Events per year in Vancouver, Scottsdale, or at an MIT offsite location near Boston.

    When does my year start as a COO Alliance® Member?

    Your year starts from the 1st of the month following payment.

    What is the time commitment for this virtual community?

    Each Monthly Mastermind Call is 2 hours. You and your team can also watch the recordings from prior events via the Member Portal (on Circle) at your own pace.

    Is this a safe environment for me to share information about my company?

    Yes, we take privacy seriously and make sure to provide a confidential environment, with every member agreeing not to share any information outside of the group.

    If I have to miss an event, will there be recordings available after?

    Yes, each event will be recorded, and you will gain access to an organized library of events immediately after you enter the COO Alliance®, BUT you miss out on the amazing breakout groups, and group discussions that happen during the rest of the 2-hour monthly mastermind calls.

    Is the Annual Membership worth the investment?

    The Annual Membership is designed to help you create meaningful value from your time and investment. Members who fully engage often report 10–100x returns through new revenue and cost-saving ideas.

    If you attend at least 10 of the 12 Monthly Mastermind Calls, actively participate, and engage in our Members Portal (Circle), and you don’t uncover at least $59,000 in value, we’ll refund your membership.

    If you don’t show up, we can’t create value.

    Out of 700+ members, only four have ever requested a refund. When you show up, it works.

    What topics are covered in COO Alliance®'s COO training program?

    Our COO training program covers a wide range of topics – personal & business. Topics include finance, AI, Sales, Marketing, Operations, Leadership, People, Culture, Communication, Budgeting, and more. We take a holistic approach to supporting new and veteran Chief Operating Officers. Please note this is NOT a course; it’s your new peer group.

    What happens if my second in command quits or gets fired?

    We pause your COOs membership for 60 days for you to find their Chief Operating Officer replacement, and then your new COO can continue the annual membership. While you’re searching for a new COO, another senior exec can join the monthly events even during the 2-month pause.

    Our Core Values

    Deliver What You Promise
    Be Open & Vulnerable
    Grow Big, Act Small
    Respect Everyone
    Have Some Effing Fun!

    COO Alliance® Members Portal (on Circle)

    About The Founder, Cameron Herold

    Cameron is a strategic genius behind the rapid growth of hundreds of companies.

    By 42, Cameron had already helped build two companies valued at $100+ million each. As COO, he propelled 1-800-GOT-JUNK? from $2 million to $106 million in revenue and expanded its workforce to 3,100 employees—in just six years.

    Cameron is a highly sought-after international speaker, having spoken in 29 countries, and is a top-rated lecturer at EO/MIT’s Entrepreneurial Masters Program. Rich Karlgaard, publisher of Forbes Magazine, praised him as “THE BEST SPEAKER I’ve ever heard…he hits grand slams.”

    He has authored six books, including The Second In Command, Vivid Vision®, Double Double (now in its 8th printing and translated worldwide), Meetings Suck, The Miracle Morning for Entrepreneurs, and Free PR.

    He also hosts the Second-in-Command Podcast, which shares insights from COOs with over 20,000 monthly listeners.

    Meet our past Mastermind Speakers

    Please Fill The Form Below To Apply: