Free Guide
Scale Smarter.
Keep Startup Speed.
The 4–5 person squad model top COOs use to scale from 50 to 500 employees without killing startup speed.
What You’ll Learn
1. Small Squads
Work in 4–5 person teams that move fast, decide quickly, and own clear outcomes.
2. Three Layers
A simple structure that keeps decisions close to the work and prevents organizational drag.
3. Executive Sponsorship
Executives own programs with full authority, clearer accountability, and fewer committees.
Learn from COOs Who’ve Done It
Short, practical insights from operators who scaled iconic SaaS companies.
EP 198 Anne Raimondi
COO at Asana
- Build feedback culture
- Handle conflict with clarity
- Onboard senior leaders well
EP 239 Sean Kim
President & CPO at Kajabi
- Use impact calculators
- Keep teams at max capacity
- Prioritize ruthlessly
EP 246 Samir Kazi
President at ActiveCampaign
- Hire with discipline
- Write docs that scale
- Teach financial literacy
EP 300 Matt Verlaque
COO at SaaS Academy
- Lead 4–5 person squads
- Use executive sponsorship
- Turn feedback into speed
Go deeper with the Second in Command podcast
Hear the full conversations with the leaders behind these frameworks, their decisions, trade-offs, and lessons from scaling fast-moving companies.