Next week, a small group of second in command executives will spend two and a half days at MIT’s Endicott House outside Boston. No CEOs in the room. No inbox pulling at their attention. Just the people actually running the operations of their companies, sitting across from each other for three days straight.
A Room For Seconds In Command Only
COO Connect isn’t open to founders or CEOs. It targets COOs, VPs of Operations, Presidents, and Directors of Operations running companies doing at least five million dollars in revenue.
That single rule changes the entire tone of the room. Conversations go deeper because everyone there is solving the same category of problem, without a founder in the room shaping how honest anyone can actually be.
What Three Days At Endicott House Looks Like
The agenda runs from Wednesday evening through Friday afternoon and packs in keynotes and peer discussions on the topics COOs are actually wrestling with right now.
- Sessions that give operators, not marketers, a real playbook for sales, marketing, automation, and social media
- A deep dive on where AI is already changing how operations teams work
- Peer discussions where COOs bring real problems and leave with real answers
- Cameron Herold present for the entire two and a half days, not just a keynote slot
What Members Actually Walk Away With
One COO stepped into the role after years in corporate services and started looking for resources to learn the job. That search led her to the book The Second in Command, which introduced her to the COO Alliance. By the first few hours of her first event, she had already identified around $290,000 in ideas, growth, and savings. Worth every bit of the time, in her own words.
Another member described the group as encouraging peers who help ground your perspective, reminding you that the insecurities, the confidence, and everything in between are normal, and that you’re not the only one thinking them. Most COOs walk into the role without anyone in their corner who actually understands what the job feels like from the inside. This is that corner.
Bottom Line
If you want to be part of something like this, sitting in a high value room with people who understand exactly what you’re dealing with, Barcelona is where that happens next.
The first ever COO Alliance European Summit has already sold 50% of its seats, and at this pace the remaining ones won’t last much longer. Grab your seat now before they run out.
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