“Where COOs Go To Grow”
Join The World’s Leading Community For The Second In Command
2 Ways We Help You Grow:
For Seconds In Command ONLY
Featured in
Take Your Career & Business to the Next Level.
Join a Dynamic Community of Seconds in Command, As an
Annual Member or at Our In-Person COO Connect Events.
You’ve Found Your Tribe.
Elevate your career and tap into a wealth of knowledge and experience by a) joining a global network of elite Seconds in Command for our online monthly mastermind calls and/or b) attending our in-person COO Connect events. As a member of our exclusive peer group, you will be part of a community of accomplished leaders who drive the success of multi-million dollar companies. Imagine the power of connecting and collaborating with like-minded individuals, sharing best practices, and pushing each other to reach new heights.
Take the first step towards realizing your full potential and join us for our
annual online program or in-person events. Or Both 😉
10x Guarantee
Annual Membership & In-Person COO Connect Events
- After completing your annual membership or attending an In-Person COO Connect event, if you didn’t get ten times the value of your investment back in savings or potential profits – we’ll give you your money back – no questions asked. What’s the catch with the 10x guarantee?
No catch. All we ask is that you jump in with both feet and fully attend at least 10 of your 12 Monthly Mastermind Calls, actively participate on those calls, and in the Member Slack in between events, and give it a genuine attempt. It’s impossible not to get a 10X return when you do.
What Our Members & CEOs Are Saying:
I am by nature a very shy person..
Ashley Wiederhoeft
Assistant Vice President – Great Plains Transportation
If you are a COO you need this
Erin Nelson
Director of Organizational Effectiveness – Kindred Bravely
It's not easy to find others who are..
Scott Scrum
President & COO – Hennessey Digital
This program has been extremely valuable for our COO
Nick Friedman
Co-Founder and President – College HUNKS Hauling Junk & Moving
The value of the COO Alliance has gone beyond just developing a stronger COO
Mark McColman
CEO – The Kintec Group
Great training for any COO
Kevin Gianni
CEO/co-founder – Annmarie Skin Care
The amount of growth...has been exceptional.
JT McCormick
CEO – Scribe (Formerly Book In A Box)
Frequently Asked Questions
Does everyone have a call before being invited to join the COO Alliance?
What are the minimum requirements to be a COO Alliance Member?
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- Annual company revenue of $5MM+
- Be the true COO or Second-in-Command of the company.
- Run a team who reports to you as the Second-in-Command.
How many events are held per year for COO Alliance Members?
The COO Alliance puts on 12 Monthly events and hosts 1-2 Live In-Person Events per year.
When does my year start as a COO Alliance Member?
What is the time commitment for this virtual community?
Is this a safe environment for me to share information about my company?
If I have to miss an event, will there be recordings available after?
Yes, each event will be recorded, and you will gain access to an organized library of events immediately after you enter the COO Alliance, BUT you miss out on the amazing breakout groups, and group discussions that happen during the rest of the 2-hour monthly mastermind calls.
Is there a way to be absolutely sure that this event is worth the investment?
You’ve probably heard us say that your annual membership is backed by our 10x guarantee. What that means is that, if you jump in with 2 feet, attending at minimum 10 of the 12 monthly calls – actively participating in those calls, the breakout groups and group discussions, and actively contributing & asking questions in the Member Slack, we guarantee that you’ll see $93,000 difference to your bottom line. That could be new revenue streams or cost saving measures, but a $93,000 difference, or we’ll give you your money back. That’s how confident we are that the value is there. You just have to show up, ready to grow. If you don’t come to the calls, we can’t give you value. And that’s why we’re here.
Think of it like a lottery ticket. You can’t win if you don’t buy a ticket… but the potential rewards can be huge! (And unlike the lottery, we guarantee your investment will pay off.)
We’ve only had 3 members get their money back out of more than 450 members, because showing up, you’re guaranteed to get value.
What topics are covered in COO Alliance's COO training courses?
What happens if my second in command quits or gets fired?
Our Core Values
COO Alliance Members Portal
About The Founder, Cameron Herold
Cameron is the mastermind behind the exponential growth of hundreds of companies, with past clients including Sprint Telecom & the monarchy of Qatar. Cameron had 14 employees in his first company at age 21.
By age 35, Cameron had helped build his first TWO $100 MILLION DOLLAR companies. By the age of 42, Cameron, as COO, drove 1-800-GOT-JUNK?’s spectacular growth from $2 Million to $106 Million in revenue, and 3,100 employees – and all in only six years.
The publisher of Forbes Magazine, Rich Karlgaard, stated “Cameron Herold is THE BEST SPEAKER I’ve ever heard…he hits grand slams.”
Cameron is the author of 6 books: The Second In Command, Vivid Vision®, Double Double (in its 8th printing and in multiple translations worldwide). He also wrote Meetings Suck, The Miracle Morning for Entrepreneurs, and Free PR.
Cameron is a top-rated international speaker and has been paid to speak in 26 countries to date. He’s a top-rated lecturer at EO/MIT’s Entrepreneurial Masters Program. He is also the host of the Second-in-Command Podcast which receives over 95,000 monthly downloads.