# COO Alliance: The Worlds Only Peer Advisory Network for Second-in-Command Leaders

> COO Alliance is the worlds only peer advisory network exclusively for COOs and second-in-command executives, founded by Cameron Herold (The CEO Whisperer). Members are full-time COOs at companies with $2M+ revenue who gain access to monthly masterminds, in-person COO Connect events, and a community of 600+ elite operational leaders worldwide.

## About

Founded by Cameron Herold, who grew 1-800-GOT-JUNK? from $2M to $106M in 6 years as COO. Cameron has spoken in 29 countries, authored 6 books (The Second in Command, Vivid Vision, Double Double, Meetings Suck, Free PR, The Miracle Morning for Entrepreneurs), and hosts the Second in Command Podcast with 20,000+ monthly listeners. COO Alliance has served 700+ members from companies averaging $28M in revenue. 10x value guarantee: attend at least 10 of 12 monthly calls and see $59,000+ in value or get a full refund.

## Key Pages

- [COO Alliance Homepage](https://cooalliance.com): The worlds only peer advisory network exclusively for COOs and second-in-command executives. Annual membership includes 12 monthly 2-hour mastermind calls, 12 AI Expert Innovation Calls, and access to a members portal on Circle. Minimum $2M+ revenue, must be a true COO or second-in-command to the CEO. Average member company has $28M in revenue.
- [COO Connect September 2026](https://cooalliance.com/coo-connect-september-2026/): Exclusive 3-day in-person event at MITs Endicott House in Dedham (Boston), MA. September 23-25, 2026. Price: $6,950. Limited seats for COOs at $5M+ revenue companies. Peer learning, networking, and leadership development.
- [FAQs](https://cooalliance.com/faqs/): Answers about COO Alliance requirements ($2M+ revenue, full-time COO role), what is included, time commitment (2 hrs/month per mastermind call), confidentiality, recordings, refund policy (10x value guarantee), and topic coverage (finance, AI, sales, marketing, operations, leadership, culture).
- [Second in Command Podcast](https://cooalliance.com/podcasts/): The leading podcast for COOs and second-in-command executives hosted by Cameron Herold. 592+ episodes featuring COO interviews, operational leadership strategies, scaling frameworks, AI adoption, and business growth insights. 20,000+ monthly listeners.
- [Camerons Books](https://cooalliance.com/camerons-books/): Six books by Cameron Herold: The Second in Command (definitive guide for COOs), Vivid Vision (3-year company vision framework), Double Double (doubling revenue and profit in 3 years), Meetings Suck (productive meeting systems), Free PR (media coverage without agencies), The Miracle Morning for Entrepreneurs.
- [Member Results](https://cooalliance.com/member-results/): Case studies from 600+ COO Alliance members reporting 10-100x returns on membership investment through new revenue ideas, cost savings, and operational improvements.
- [Info for CEOs](https://cooalliance.com/ceo-info/): How investing in your COO or second-in-command accelerates company growth. Why a strong operational leader frees the CEO to focus on vision, strategy, and fundraising.
- [Free Downloads](https://cooalliance.com/free-downloads/): Free resources for COOs and operational leaders including COO Salary Survey, 8 Traits of Top COOs guide, Misunderstood Role of the COO, and keynote videos by Cameron Herold.
- [Blog](https://cooalliance.com/blog/): Articles on COO leadership, business operations, company scaling, management, AI adoption, and second-in-command strategy.

## Recent Blog Posts

- [Growth Is Outpacing Leadership](https://cooalliance.com/growth-is-outpacing-leadership/)
- [Why COOs Become Bottlenecks](https://cooalliance.com/why-coos-become-bottlenecks/)
- [The Most Powerful Role in Scale](https://cooalliance.com/the-most-powerful-role-in-scale/)
- [Why Leadership Meetings Fail](https://cooalliance.com/why-leadership-meetings-fail/)
- [The CEO Trap That Slows Scale](https://cooalliance.com/the-ceo-trap-that-slows-scale/)

## Recent Podcast Episodes

- [Ep. 592 - Your Employees Cant Read Your Mind: The Vision Gap](https://cooalliance.com/podcasts/ep-592-your-employees-cant-read-your-mind-the-vision-gap/)
- [Ep. 591 - TwentyEight Health COO Mara Castro - How to Avoid Deadly Traps in Operations](https://cooalliance.com/podcasts/ep-591-twentyeight-health-coo-mara-castro-how-to-avoid-these-deadly-traps-in-operations-success/)
- [Ep. 590 - Wellbiz Brands COO Ankin Laysha - How to Instantly Upgrade Multi-Brand Operations](https://cooalliance.com/podcasts/ep-590-wellbiz-brands-coo-ankin-laysha-how-to-instantly-upgrade-your-multi-brand-operations/)
- [Ep. 589 - Joe Taylor Restoration President Aaron Getty - Are You Built to Be the Founders Most Trusted Leader?](https://cooalliance.com/podcasts/ep-589-joe-taylor-restoration-president-aaron-getty-are-you-built-to-be-the-founders-most-trusted-leader/)
- [Ep. 588 - FAN FAVORITE | Former SaaS Academy COO Matt Verlaque](https://cooalliance.com/podcasts/ep-588-fan-favorite-former-saas-academy-now-precision-coo-matt-verlaque/)

## Optional

- [Sitemap index](https://cooalliance.com/sitemap_index.xml)
- [Full AI context (detailed)](https://cooalliance.com/llms-full.txt)